The other day I was driving home from work and had one of those major "ah-ha" moments. I was reflecting on my first six months at BlueLock as CMO and started to think back to ten years ago at this same time when I had six months under my belt at another exciting and emerging company. The company was founded in 1999 right before the dot.com bust in April of 2000. Our mission was to help make "e-business" a central part of our client’s operations. We were providing value to our clients by helping them integrate their business with the Web.
Funny, when was the last time you heard anyone say, "e-business"? It’s been years for me! E-business became business.
Cloud computing is on this same path. Cloud computing will become computing.
Born from the ground up as an Infrastructure-as-a-Service (IaaS) company, BlueLock, was founded with the belief that there is a new and more effective way to provide computing power to organizations. It has been an exciting first six months for me working with my fellow BlueLockers, our clients and partners leveraging our experience with and vision for the cloud.
This market is moving fast and there is definitely a lot of hype and "cloud washing" going on. One thing I do know from my past experience, is that in the end, you have to deliver real business value to clients. Good thing too I have been through this drill before. At least some mistakes, I won’t make again!