Bluelock

YEAH! It's not just me! Whether I'm asked what I do or am working on marketing materials for BlueLock, "cloud" or "cloud computing" always comes up. I knew that people outside of the industry would be cloudy on the meaning of those terms. What I've learned in my 7 months with a pure cloud hosting company, is that the entire industry is still grappling with how to describe "the cloud."

Last week's opening session at VMworld 2010 had some fun with this reality in a video that was shown to the...Read More »

For the first 19 years of my professional career, I had the privilege of working with a well-known marketing research firm. I designed and analyzed many a survey in my day helping some of the largest companies in the world make better business decisions because of that information. I also learned in that chapter of my career that it was the exception rather than the rule when a survey revealed a surprising finding.

Earlier this week Yankee Group released the report from its 2010 Cloud Computing... Read More »

The other day I was driving home from work and had one of those major "ah-ha" moments. I was reflecting on my first six months at BlueLock as CMO and started to think back to ten years ago at this same time when I had six months under my belt at another exciting and emerging company. The company was founded in 1999 right before the dot.com bust in April of 2000. Our mission was to help make "e-business"a central part of our client's operations. We were providing value to our clients by helping...Read More »

It's exciting! After four months with BlueLock, I have officially become a "Cloud Camper"! Last Thursday evening I participated in the first-ever Cloud Camp in Cincinnati, though it was actually held in northern Kentucky. I enjoyed the format. I have never attended an "unpanel" or "unconference" before.

Our Director of Sales Engineering, Bob Roudebush, did a GREAT job in his 5-minute lightning talk on "Application Scalability in the Cloud." He also participated in the "unpanel." 

Here's a quick...Read More »

Congratulations to the entire BlueLock team for winning the 2010 Techpoint Mira IT Gazelle Award! After a few months of competing for the award with other noteworthy finalists, the five panels of judges voted and our cloud computing company took top honors for this prestigious recognition. The IT Gazelle Award is given each year to recognize fast-growing technology companies that have been in business less than three years since initial commercialization.

TechPoint Mira Awards 2010 – IT Gazelle f...

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Today is a big day in Indianapolis!  It's the annual running of the Indianapolis 500. While members of my family are there, I opted to stay home and get a jump-start on the week ahead.

Things are very exciting and very busy these days helping drive the BlueLock car in the cloud computing space and race. The field has grown since our Indianapolis-based company first launched in 2006 focused on providing Infrastructure as a Service. Recently, Cloud Computing Journal shared its listing of the Top... Read More »

Recently I had the pleasure of representing BlueLock at a reception for Mira Award finalists. Yes, this cloud computing company is up for the prestigious Gazelle Award. At the event, each finalist company was asked to provide a 60-second elevator pitch on what it does. Since our own branding work is still in progress (I hired a branding firm to help us), I gave it my best shot.

I began by first describing BlueLock as a cloud hosting company and referenced that we have spent our lifetime in...Read More »

Recently, BlueLock sponsored an exciting event here in Indianapolis. It was the first Byte Night, an event benefiting NPower IN, a non-profit focused on providing technology services to non-profits. The evening was billed as:

"A fun, social gathering of the area's top IT leaders who are committed to improving and sustaining technology's impact on non-profits in Central Indiana."

Funny how different paths in life connect. Three years ago, I met Pat O'Day, BlueLock's CTO, when he joined the NPower...Read More »